Carla Zanoni
New York City 917.846.4546 carlazanoni@gmail.com
OBJECTIVE
Multimedia communications professional with a talent for communicating
complex organizational messages; storytelling and idea generation; experience
writing for major and community publications alike; excellent reporting, research
and management skills.
EDUCATION
Columbia University | Graduate School of Journalism (New York, NY) | MS in
Journalism | 2006
Columbia University | School of General Studies (New York, NY) | BA in English
Literature | 2005
- Concentration in writing; graduated cum laude.
PROFESSIONAL EXPERIENCE
DNAinfo.com (New York, NY) | Reporter/Producer | April
2010 - Present
- Hyperlocal reporter with focus on Northern Manhattan community,
including Inwood, Washington Heights and Harlem.
- Write articles, produce video reports and broadcast daily
news for Manhattan-focused Web site.
Seedco (New York, NY) | Director of Communications | December
2007 - April 2010
- Oversee Communications department for a more than $65 million
national nonprofit, and its subsidiary Seedco Financial, a community development
financial institution, ensuring and developing consistent usage of strong
messaging and powerful visual identity for the organizations.
- Manage production of organization-wide traditional and new
media marketing materials, e-publications, annual reports and Web sites.
- Supervise and negotiate contracts totaling $500,000 with supporting consultants and vendors for department and multiple internal program areas.
Manhattan Media, Inc. (New York, NY) | Features Editor | May 2006 - December
2007
- Crafted and edited news articles, features, weekly listings and
briefs for four weekly newspapers: West Side Spirit, Our Town, Chelsea Clinton
News, and The Westsider, spanning several major New York City communities.
- Won 2006 New York Press Association award for investigative article
series and 2007 New York Press Association award for best religion coverage.
- Regularly wrote in-depth news features on health, trends and lifestyle
for New York Family magazine.
- Reported, researched and interviewed
for AVENUE, a monthly magazine.
- Regular contributor to the New York Press and City Hall,
a weekly independent newspaper and monthly political newspaper.
Freelance Writer (New York, NY) | 2001 - Present
- Write features, front-of-book pieces, and news articles
covering local issues for major newspapers and magazines, such as The New
York Times, Corduroy Magazine, The Manhattan Times, Amsterdam News and
The Resident.
- Manhattan Times columnist, wrote Neighborhood Blog Watch
about online community in Upper Manhattan.
- Nominated for National Association of Black Journalist Award for
a series on HIV/AIDS at The Amsterdam News, a weekly African American newspaper.
The Columbia Daily Spectator (New York, NY) | Staff Writer | 2001 - 2004
- Covered community and national affairs for a university newspaper
with a daily circulation of 10,000.
OTHER PROFESSIONAL EXPERIENCE
Seedco / The Non-Profit Assistance Corporation (New York, NY) | January 2000
- September 2004
- Recruiter/Special Programs Coordinator | 2002 - 2004
- Secured employment opportunities for the clients of a workforce
development non-profit organization.
- Wrote and edited Web content; assisted in writing various marketing
collateral.
Executive Assistant to Senior Vice President | 2000 - 2002
- Generated grant reports and proposals on a broad range of community
development issues.
Mapal (Piscataway, NJ) | September 1998- January 2000 | Commercial
Relations Coordinator
- Acted as intermediary between high profile clients, internal/external
sales department and customers.
- Assisted in creation of press releases media kits; organized
conferences and press events.
SKILLS
Technical: Final Cut Pro; PhotoShop; Dreamweaver; basic HTML;
speak fluent Spanish. Style Manuals: Associated Press Stylebook and Chicago
Manual of Style
PROFESSIONAL AFFILIATIONS
National Association of Hispanic Journalists - Society of Professional
Journalists - New York Women in Communications - Investigative Reporters and
Editors, Inc.